CMO FashionTech Company
Application Deadline: 1st July 2022
Looking for an experienced CMO to join a team of highly motivated professionals, hungry to create change within the FashionTech industry.
-Listen to the trends of the fashion market and direct the market research efforts of the company -Liaise with other departments to guide a unified approach to customer service, distribution etc. that meets market demands -Define marketing strategies to support the company's overall strategies and objectives -Develop a feasible marketing plan for the department and oversee its day-to-day implementation -Plan and organize marketing functions and operations (product development, branding, communications etc.), and ensure they project the company's unique mission -Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.) -Build a highly efficient team of marketing professionals -Create a solid network of strategic partnerships
-Proven experience in a similar role -Start-up experience desirable -Solid understanding of market research and data analysis methods -Experience within the mobility/computer software/consumer applications space is a plus -Ability to apply marketing techniques over digital (e.g. social media) and non-digital (e.g. press) channels -A leader with both creative and analytical capabilities
-Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, promotion, launches, etc.) -Understanding of different business disciplines (IT, finance etc.) -Proficient in MS Office and business software (e.g. CRM) -Outstanding communication (written and verbal) and interpersonal abilities
BSc/BA in business administration, marketing, communications or relevant field; MSc/MA will be a plus
English and French